
For you to have landed here, you must have been desperately searching for some sports management online courses to improve your management skills. The good news is you have just landed on the right blog post.
Notwithstanding, I have done thorough research and have curated the best sports management online courses from ESSEC Business School, Case Western Reserve University, University of Alaska Fairbanks, TAFE NSW, and other top universities and instructors worldwide.
Most noteworthy, there are some free sports management courses and some paid courses online.
However, the advantage of the paid courses over the free courses is that you will get a certificate upon completion of the course; contrarily, you won’t get any if you take the free courses.
So if you are looking to take your sports management skills up a notch, I suggest you get one of the free or paid courses listed here and start learning.
Also, it is worth noting that these sports management online courses are suitable for both beginners, intermediate, and experts.
Additionally, we will take a look at a brief overview of some of the sports management online courses and their stats which made them suitable for you.
Lastly, we are not ranking these courses in any other. As I said earlier, they were selected from ESSEC Business School, Case Western Reserve University, the University of Alaska Fairbanks, TAFE NSW, and other top universities and instructors around the world to give you a wide variety. So let’s begin!
Table of contents
- Best Sports Management Online Courses 2023.
- #1. Leadership d’excellence par le sport de haut niveau [ESSEC Business School via Coursera]
- #2. Professional Sports Management [Athlete 365 via Independent]
- #3. Becoming a Sports Agent [Case Western Reserve University via Coursera]
- #4. Sports Analytics: Data-Driven Decision Making [University of Alaska Fairbanks via edX]
- #5. Sports Business Foundations [the University of Alaska Fairbanks via edX]
- #6. Sales in Sports Business [University of Alaska Fairbanks via edX]
- #7. Sport Business Management [University of Alaska Fairbanks via edX Professional Certificate]
- #8. Representing the Professional Athlete [Case Western Reserve University via Coursera]
- #9. Sports and Recreation Management [TAFE NSW via Open2Study]
- #10. Sports Management: The Essentials Course [Udemy]
- #11. Sports Leadership and Management [Udemy]
- #12. Sports Management: Strategy and Performance [Udemy]
- #13. Sports Facility Management [Via Udemy]
- #14. Essentials of the Professional Sports Business Management [Udemy]
- Conclusion
- FAQS
Best Sports Management Online Courses 2023.
Below are some of the online sports management courses available in 2023.
- Leadership d’excellence par le sport de haut niveau [ESSEC Business School via Coursera]
- Professional Sports Management [Athlete 365 via Independent]
- Becoming a Sports Agent [Case Western Reserve University via Coursera]
- Sports Analytics: Data-Driven Decision Making [University of Alaska Fairbanks via edX]
- Sports Business Foundations [the University of Alaska Fairbanks via edX]
- Sales in Sports Business [the University of Alaska Fairbanks via edX]
- Sport Business Management [University of Alaska Fairbanks via edX Professional Certificate]
- Representing the Professional Athlete [Case Western Reserve University via Coursera]
- Sports and Recreation Management [TAFE NSW via Open2Study]
- Coaching the Mental Game [Deakin University via FutureLearn]
- Player-centred Coaching [Deakin University via FutureLearn]
- Sports Administration and Management [CEC and Manipur University via Swayam]
- Sports Management: The Essentials Course [Udemy]
- The Sports Leadership and Management [From Udemy]
- Sports Management: Strategy and Performance [Udemy]
- Sports Facility Management [Via Udemy]
- Essentials of the Professional Sports Business Management [Udemy]
Below is a brief overview of some of the sports management online courses and their stats, making them suitable for you.
See also: 7 Best Anatomy Drawing Classes Online with Certificates 2023
#1. Leadership d’excellence par le sport de haut niveau [ESSEC Business School via Coursera]
This MOOC is another take on leadership. It defines the notion of leadership through the testimonies of high-level athletes (Michaël Jeremiasz, Florence Masnada, Sarah Ourahmoune, Florian Rousseau, Lilian Thuram) with analysis by Guy Ontanon (national coach for relays and sprinting).
However, from the experience of these great athletes, it emerges from the experience of these great athletes five components of leadership (Finding the words and knowing how to translate – Organizing the short term for the long term – Looking for explosiveness – Combining and taking risks – Developing confidence) that the directors of ESSEC Change and IMEO chairs, David Autissier and Jean-Marie Peretti bring together leadership theories and tools.
This particular course is FREE!
Key Ups
- Via Coursera
- Free Online Course [Audit]
- Paid Certificate Available
- 1 week-long, 2 hours worth of material
- Start Date: 10th of May.
- Beginner Level.
#2. Professional Sports Management [Athlete 365 via Independent]
This course takes real-world examples applied by sports clubs and organizations around the world and teaches you examples of how to strategize, build and succeed in the sports business.
Most importantly, you will learn from case studies, practical examples, and applied information to help you understand the sports business and how you can take a bold step in the right direction.
This course is also FREE
Syllabus
- Introduction
- Economic Drivers of Change
- Governance
- Revenue Streams
Stats
- Via Independent
- Free Online Course
- 1 hour a week
- Self Paced
#3. Becoming a Sports Agent [Case Western Reserve University via Coursera]
An immersive experience in the world of sports that will take students through the four stages of a professional athlete’s career.
Students will learn how the best sports agents serve customers in each of these four stages using lectures, guest speakers, reading assignments, and hypothetical tours.
Most importantly, this course will provide each student with the necessary skills to guide an athlete through the difficult decisions that can make or lose millions of dollars for the athlete and affect his or her public image and career.
However, as you go through the four stages of an athlete’s career, the course instructor will provide a wide range of the amateur and professional sports landscape so that you can avoid the traps and pitfalls that so many have fallen into in the past; not to mention, bringing you updates throughout the course on the rapidly changing world of sports we live in today.
Similarly, by analyzing the best practices in the management of superstar athletes with whom Professor Carfagna, Professor Volante, and their invited experts have worked, we will show you how to manage the career of any professional athlete who may seek your guidance at any stage of his or her career.
The course is FREE; however, if you wish to get a certificate, you will have to pay a little token.
Benefits of the course
- Via Coursera
- Free Online Course[Audit]
- Paid Certificate Available
- 11 weeks long, 29 hours worth of material
- Start Date: 31st May
- Beginner Level
#4. Sports Analytics: Data-Driven Decision Making [University of Alaska Fairbanks via edX]
Analytics revolutionized sports, providing a competitive advantage for making organizational decisions on and off the field.
However, this course presents the best practices used in sports business analysis.
The course covers data collection, fact discovery, visualization, and metrics that guide strategic decision-making in the sports industry. This course will cover many aspects of the sports industry, including professional sports.
Throughout this course, students will:
- Identify the concepts and characteristics of sports analysis in the sports industry, historically and today.
- Interpret aspects of analytics in the sports industry (for example, the impact of analytics on sports, player data points, tracking performance data, key organizational performance indicators, etc.)
- Also, you will understand and participate in critical thinking with analytical issues in the sports industry.
- Get an insight into the growing trend and the field of sports analysis.
- Most importantly, you will learn about the strategies and concepts used to assess players, team performance, and front-office strategies.
- Discuss issues related to sports analysis.
- Lastly, you will use data analysis techniques to identify problems and propose innovative solutions to improve performance both in the field and in sports management.
This course is FREE; however, the optional upgrade is available
Key Stats
- Via edX
- Free Online Course (Audit)
- $149.00 Certificate Available
- 4 weeks long, 3-5 hours a week
- Self Paced
- Beginner
#5. Sports Business Foundations [the University of Alaska Fairbanks via edX]
Most people want to work in a career they are passionate about, which is what attracts many people to the highly competitive field of sports business, or what is commonly known as sports management.
Well, this course is rooted in the traditional business fundamentals that apply to the field of sports business and is taught by professionals who work or have worked in the field of sports business.
Similarly, this course is an introduction to career plans, professional development, and opportunities in the field of sports management.
Also, course participants will learn about the complexity and complexities of the sports industry landscape. Professional, international, college, and inter-school sports will be covered.
Additionally, students will explore their interests and strengths to create a basic understanding of the sports industry as a whole.
Most noteworthy, the primary focus of this course is on introducing:
- Segments of the sports industry, such as professional, college, and youth sports
- Professional concentration areas within the sports management area include sales, sponsorships, sports marketing, facilities management, sports governance, and event management.
- Strategies for professional development and networking.
This course is FREE; however, if you wish to get a certificate, you will have to pay $149.00.
Key Ups
- Via edX
- Free Online Course (Audit)
- $149.00 Certificate Available
- 4 weeks long, 3-5 hours a week
- Self Paced
- Beginner
#6. Sales in Sports Business [University of Alaska Fairbanks via edX]
Sports have long been an angular stone for our society, but in recent history, the industry has monetized with an expected value in 2023 of more than $ 500 billion dollars.
From ticket sales, corporate associations, sports marketing, sponsorships, merchandising, broadcasting rights, product licenses, and other areas of ticket generation allow fanatics to be part of the whole experience, both inside and out. Stadium.
Notwithstanding, this course focuses mainly on professional sports.
Most noteworthy, this course is taught by professionals from different areas on the foundation of the principles and the importance of sales and the performance of non-sporting income through a combination of theoretical foundations and practical application.
The course will also address income, corporate, and group sales.
Also, It will include the elements of being a sales manager and the characteristics of salespeople in the field of sports management.
However, the course covers key sales and revenue generation elements such as:
- The Sports Sales Process
- Relationship-Building
- Customer Service
- Business Development
Lastly, completing this course will provide students with the essential skills to become successful sales executives in the sports field.
This course is FREE; however, if you wish to get a certificate, you will have to pay $149.00.
Key Benefits
- Via edX
- Free Online Course (Audit)
- $149.00 Certificate Available
- 4 weeks long, 3-5 hours a week
- Self Paced
- Beginner
#7. Sport Business Management [University of Alaska Fairbanks via edX Professional Certificate]
The sports industry is one of the most interesting industries in the world to work for.
From event management to sports marketing and sports analytics, this program will address all aspects of the commercial aspect of sports.
Similarly, working on the commercial side of sports requires a combination of education in sports management and business administration, which is the platform on which this certificate is based!
Thousands of people are involved with professional sports and other sports organizations on a daily basis, and many are working in the industry.
However, this professional certification program will teach you about the internal functioning of the sports industry and the skills necessary to work in specific areas of the sports industry.
Some of the successful students have obtained a fundamental understanding of the sports industry as well as everything else.
You will learn what makes the sports industry unique and how successful sports business professionals operate.
The program will introduce you to specific skills in sales and data-driven decision-making, both of which are critical in the sports industry.
This course approach provides the necessary skills for newly-trained students, medium-level students, sports professionals seeking career development, or individuals seeking to work in the sports industry.
This Course is not entirely FREE
Key Benefits
- edX Professional Certificate
- $447.00
- Certificate Available
- 12 weeks long, 3-5 hours a week
- Sharable
#8. Representing the Professional Athlete [Case Western Reserve University via Coursera]
Apply frameworks, principles, and strategies for coaching players mentally
Culture is one of the main mental conditioning factors in sports and affects the continuous performance and development of the players.
Particularly, coaches are responsible for establishing a team’s culture, whether purposely or not.
However, in this course, you will explore how a culture of empowerment, servile leadership, or a focused, non-playful approach can help raise an ideal mindset.
Also, you will learn to promote an environment that allows people to develop their potential and understand how to train or play the mind.
This course is aimed at anyone with an interest in sports or business coaching but may be of particular interest to those already working in the area.
Key Benefits
- Via Future Learn
- Free Online Course[Audit]
- $74.00 Certificate Available
- 2 weeks long, 3 hours a week
#9. Sports and Recreation Management [TAFE NSW via Open2Study]
Develop your coaching skills with the player-centered approach
Coaching is a challenging practice that involves applying various techniques to obtain or learn from a team.
In this course, you will get an introduction to the principles of training centered on non-training and non-playing players and will assess the differences between them.
Also, you are going to analyze the impact of the use of focused non-player and non-player approaches, not the development and performance of the player.
You will learn to distinguish between the art and the science of coaching and apply it to your context.
Additionally, you will discover that you can use the training principles centered on the player in your practice to improve the performance of the player and the team.
Stats
- Via Future Learn
- Free Online Course[Audit]
- $74.00 Certificate Available
- 2 weeks long, 3 hours a week
#10. Sports Management: The Essentials Course [Udemy]
Sports management is the principle of organizing and running sports and sports activities.
It is mainly concentrated on the business aspect of the two sports, but also on how sports can have a positive impact on our lives.
In the management of sports, the economic and social effects of sports are measured and studied. The modern sports industry is worth billions of dollars and creates employment for thousands of people.
Sports management is very focused on saving the industry and maximizing profits and the success of sports organizations.
Someone who works with sports management can be an executive of a professional club, a sports brand or an organization, or a sports league.
Also, sports management is a useful topic for sports trainers, event organizers, and any managerial role.
Sports have always been an important part of human society, and the sports industry has grown to have a major economic impact on the world as well.
Throughout history, human beings have used sports to have fun, demonstrate their skills, and participate in competitions.
Interestingly, sports allow us to involve our innate need to compete against other people and also to promote a healthy and active lifestyle.
Also, sports have always been popular with fanatics, and now, thanks to advances in technology, fans of sports now can see sports when they design. The mayor’s availability of sports has led to rapid growth in the industry and the professional sports we see today as a direct result of this.
However, the need for effective sports management increased as the sports industry became more professional.
Sports will become more competitive than ever, and the margins of success are generally very small.
Key Benefits
- 4.5 hours of on-demand video
- 3 downloadable resources
- Full lifetime access
- Access on mobile and TV
- Certificate of completion
#11. Sports Leadership and Management [Udemy]
In this course, you will learn how to be a successful leader
Join thousands of students worldwide in the most comprehensive Sports Revenue Strategies and Analytics course on Udemy!
With valuable information and clear explanations for each episode, you can easily view the structure of the strategies and analogies of sports tickets and how to learn to give your first step in this fascinating field.
We will cover:
- Sports leadership overview
- All-round management
- Crisis management
- Social & Networking
Whether you’re a beginner or an experienced professional in sports management, we believe you will all have helpful learnings from this course. When you finish this course, you’ll be able to:
- Look at the sports business as a holistic entity.
- Get An overview of the global sports market
- Understand How the sports business ecosystem works
- Familiar with Key performance indicators to better understand how to evaluate the business
What you’ll learn
- The definition of leadership
- You will learn to manage a busy schedule
- Get to know where management skills are needed in the sports industry
- Learn how to be a successful leader in the sports field
- 1.5 hours of on-demand video
- Full lifetime access
- Access on mobile and TV
- Certificate of Completion
#12. Sports Management: Strategy and Performance [Udemy]
A Detailed Look at How Businesses and Sports Organisations Plan and Build Strategies to Improve Performances.
Strategic management is the process of establishing and optimizing objectives, verifying that the business is going the right way and that it is fulfilling its main objectives.
Goals are crucial for any company or sports organization; they help the management and staff or athletes work together to achieve their shared targets. The overall objectives of a strategic management plan are to set realistic aims, put processes in place to achieve those aims, collect and analyze data on the organization and use that data to improve the processes.
In both sports and industry, strategic performance management is used to help organizations get more out of their resources while maintaining a competitive edge over other organizations in the same markets or competitions.
The strategic management process is cyclical, with management having to reassess the business’s goals on a regular basis and using data to analyze results and make decisions.
With new technologies constantly entering the sports industry, businesses must remain on top of the latest trends in order to stay competitive. Data analysis and technology have changed how companies operate in today’s world, and they’re changing how sports organizations operate as well.
However, a strong understanding of technology, data analysis, and future trends is needed for success in business or sports management. Long-term sustainability is contingent on continually innovating and adjusting to market changes.
Benefits of the course
- You will understand the importance of values to a business
- Also, you will understand What is SWOT analysis and what it’s used for
- You will learn How to build leadership, communication, and teamwork
- Most importantly, you will understand the different areas of digital marketing and its importance.
- Lastly, you will know How sports organizations measure and analyze data.
#13. Sports Facility Management [Via Udemy]
This course will teach you key factors in managing a world-class stadium.
Join thousands of students worldwide in the most comprehensive sports facility management course on Udemy!
With valuable information and clear explanations in every episode, you’ll easily understand the key factors of sports facility management and learn how to take your first step in this fascinating field.
The course covers:
- The introduction of a sports facility
- Facility operation and management
- Guest and fan experience
- Security and alcohol management
- Visiting the MetLife stadium
If you’re a novice or a seasoned pro in sports facilities management, we believe this course will provide you with valuable information. If you’ve completed this course, you’ll be able to:
- Be familiar with various facility design, construction, and maintenance types.
- Learn how to create and execute protection and alcohol regulation plans.
- Analyze how to satisfy the various demands of fans better and offer the best facilities possible.
- To deliver the best operation, learn how to connect with stadium personnel and collaborate with third parties.
Key Ups
- 1.5 hours of on-demand video
- Full lifetime access
- Access on mobile and TV
- Also, you will get a certificate of completion
#14. Essentials of the Professional Sports Business Management [Udemy]
Hand-Picked Sports Management Business Lessons by expert faculty on Sports & E-sports management for business & career.
This certificate Progam on Sports Management is a must-have course for Sports Management as a Career and As a Business.
In this course, you will also explore views of athletes and coaches, Hierarchy structure, better leadership, gender and leadership, sports leadership norms, leadership as a collective phenomenon, and managing climate and culture.
Also, in this course, you will learn how to manage events, do market research, Report Events, Set goals, Execution with 5Ws, Vendor choice, Create an Event Blueprint, and Set a Timeline.
You will get essential information about E-Sports, a Gaming Business and its EcoSystem, E-Sports Audience, and the Effect of Role Models, Games,s and Teams of Sports Vs. E-sports, Brand Involvements in E-sports, E-Sport Events – Marketing and Sponsorship, and Team Valuation.
Lastly, you will learn some safety tips and Responsibilities with reference to the sports ground, Risk Assessment, Spectator safety policy, chain of command, stewarding plan, contingency and counter-terrorism plans, and safety audit.
Course Benefits
- 4.5 hours of on-demand video
- Full lifetime access
- Access on mobile and TV
- Certificate of completion
Conclusion
In this blog post, I have carefully listed some of the best sports management online courses available in 2023 for you to choose from a wide variety of courses.
As I said earlier, these sports management online courses were compiled from several universities around the world.
Also, the courses are suitable for both beginners, intermediate learners, and experts.
So if you are looking to take your sports management skills up a notch, I suggest you get one of the free or paid courses listed here and start learning.
So what are you waiting for? Select any of the courses and start learning! Cheers!
I hope this information was helpful to you, I wish you a happy learning. Enjoy!!!! Please, drop a comment in the comment session to tell us how you feel about the list and some questions as well. Looking forward to hearing from you.
Lastly, visit our website to find more courses and share this article with your friends if you find it useful.
FAQS
What is Sports Management, and why should I consider taking an online course in this field?
Sports Management involves planning, organizing, and administrating sports events, teams, and facilities. Taking an online course in Sports Management can provide you with a comprehensive understanding of the industry, including marketing strategies, financial management, and legal aspects specific to sports. This knowledge is valuable for aspiring sports professionals, athletes seeking to transition into management roles, or individuals interested in pursuing sports administration or event management careers.
What are the potential career opportunities after completing a Sports Management online course?
Completing a Sports Management online course can open doors to various exciting career paths within the sports industry. Some potential job opportunities include sports marketing specialist, event coordinator, sports team manager, facility manager, sports agent, or even working for sports organizations and leagues. The sports industry continues to grow, providing ample career prospects for individuals with the right skill set and knowledge gained through online courses.
Can I take an online Sports Management course without any prior experience in sports or related fields?
Yes, most online Sports Management courses are designed to accommodate individuals from diverse backgrounds, including those with no prior experience in sports or related fields. These courses are structured to provide foundational knowledge and skills needed to excel in sports management. While a passion for sports and a willingness to learn are beneficial, prior experience is not a strict requirement for enrolling in these courses.
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