There is no denying that between Mailerlite vs Mailchimp, Mailchimp is better known than MailerLite. But that doesn’t necessarily mean it offers the best service. Both MailerLite and Mailchimp are good options for beginners. However, if you are looking for the most affordable option, then MailerLite is the tool you need. Although both offer a generous free plan, the top-level MailerLite plans remain fairly fair.
You need a platform where price matches quality, you need user convenience when it comes to creating and sending emails, and you want to be able to automate emails and track their performance. Comparing different email marketing options is a great way to do industry research and determine which e-marketing software you should use for your business.
Mailerlite vs Mailchimp which is the best?
If you want to change your email marketing tool, you would like to read this guide Mailerlite vs Mailchimp and understand which can make a great choice for you. The difference between them is clear from the first time you create an account that you will have to devote some time to master the tool. After a few uses you will get it. So don’t let this fact embarrass you.
MailerLite has a cleaner and easier to use interface. In a few minutes you will know exactly where each thing you need is, so you can get to work. If you’re here because you’ve been looking for an alternative to Mailchimp for your business, since Mailchimp has become a “trickster” for email marketers, and you’re looking for an easier solution than an all-in-one marketing platform.
Mailerlite vs Mailchimp Subscriber management
Mailchimp is well known as a list-based platform, and with recent changes to the platform you now have audiences instead of lists, but the basic idea is still the same. You create an audience, and then you can manage it with tags and segmentation to organize your subscribers and send relevant messages.
MailerLite has a less complicated way of doing things, but the basic principle is the same: you have one list of subscribers that you can manage through segmentation or groups – they choose to call it groups instead of tags, but it’s the same.
Mailerlite vs Mailchimp User interface
Although Mailchimp and Mailerlite are easy to use, it takes more effort to get started and access advanced features. When I first used Mailchimp, it took me more than a few authorizations to get used to the interface. Although it is impossible to understand this, the more advanced features seemed hidden.
Mailerlite, by comparison, is easy to use and intuitive. Once you have passed the spam protection test, which can take some time, you can start. Their advanced features are easy to find, and the experience of navigating the application looks natural and logical. Mailerlite is the undisputed winner here and lives up to its name. Their user interface is easy to use, intuitive and provides simple and reliable tools for your e-marketing needs.
Mailerlite vs Mailchimp content creators
Mailchimp, as we all know, is a tool with extensive experience in the market, and its functions translate just that. Mailchimp makes it easy for users to create embedded forms for their site, not only that, but it also provides you with many templates to use on your landing pages and for your email campaigns.
With an intuitive drag-and-drop editor that you can use to change these templates or just start your content, e-campaign, or landing page, it shows from scratch that the designers at Mailchimp have done some work.
MailerLite also has an interesting approach to creation and design. Whether a tool with a clean and simple design, MailerLite provides its users with well-designed templates that can be selected and modified to suit their needs. The MailerLite drag and drop editor adheres to the same philosophy of the tool, easy to use and clean design.
For example, both tools worked well in the department, allowing their users to create, modify and send content to their subscribers without any friction. You can also use it if you are distributing long-form content written by an essay writing service.
ALSO CHECK: 15 Free graphic design certifications online in 2023
Mailerlite vs Mailchimp CRM
Neither Mailchimp nor Mailerlite are specialized CRMs, and while that doesn’t mean they can’t integrate with your current lineup, exploring multiple systems can add to the frustration. It also means that after you convert potential customers through email marketing activities, you will have to manually create new information for them through a special CRM.
If you add a few extra steps to your communication process here, you won’t have any problems, but we both know that your email campaigns will be hits! So what do you do when your team needs to convert a lot of contacts every day?
You can say that Mailchimp has limited CRM capabilities, and you’re right, but they pale in comparison to special customer relationship management software. In short, what we’re going to talk about a bit is comprehensive CRM and full-featured email marketing software – the perfect marriage. Nutshell provides all the advanced settings needed to power and manage leads along the way. No software scores in this category because Mailchimp’s CRM is not fully functional and Mailerlite does not offer CRM features.
Mailerlite vs Mailchimp Support
The MailerLite Help Center has a complete content bank with many articles to help you understand how to make better use of the software. It also has a “suggested for you” option, which displays the contents of the knowledge base related to the function you are using.
The range of MailerLite industry content is similar to the availability of a marketing guide 101 directly in the software. However, you need to look for articles in its Help Center before contacting a real person. The free MailerLite plan gives you access to email support. All paid MailerLite plans give you access to 24/7 chat support. If that’s not enough, you can pay an additional $ 100 per month for a dedicated account manager and the ability to go primarily for chat support.
It is machine in before people when it comes to Mailchimp support options. Like MailerLite, Mailchimp forces you to search for its tutorials and tutorials before you can contact support. Mailchimp also offers great self-service support options with articles full of screenshots and videos to help you solve your problem on your own. Mailchimp makes it difficult to contact your support team, even if you need to report an error or an urgent problem. To find contact information, scroll to the end of the manual or tutorial.
Mailchimp provides Monday-Friday chat support for all paid plans and Monday-Friday phone support for the premium (most expensive) plan.
Mailerlite vs Mailchimp setup
Setting up Mailchimp for the first time is as easy as registering on a social networking platform. It will ask you to provide some information about your company and whether you want to import the lists. You should be in your account in minutes, and this is the dashboard you should see.
MailerLite is not that simple. You will have to wait until they approve your request, and only then will you be able to start sending emails. MailerLite gives you the ability to set up 1000 subscribers. All of the above and you will have to send them an email so they can make sure you are not a spammer.
Mailerlite vs Mailchimp FAQs
Is Mailchimp free?
The MailChimp Forever Free account is ideal for new companies or those just starting out on e-marketing. You get a list of 2,000 subscribers and a monthly limit of 12,000 emails. Free! It is easy to set up and offers a low risk of entering the world of email marketing. If your email list grows beyond this or you need a higher submission limit, you can easily switch to one of their paid accounts, but in our experience, a free account meets the needs of most people.
Does MailChimp have a form builder?
MailChimp comes with a built-in form designer to help you get started, and is an important tool for any e-marketing platform.
How to start a campaign with MailerLite?
To get started quickly, you can take advantage of one of the more than 60 free email templates that MailerLite provides in Plan Pro. There is a great variety, and the templates have a modern and mobile adaptive design. It’s easy to quickly create a beautiful email.
What if I want to create my own template on MailerLite?
If you want to create your own template, no problem. Most will start with the drag-and-drop email editor, but you can also import your own HTML. Once created, you can reuse previous emails as a template for future campaigns. MailerLite e-mail editor is the main playground. There are more than 20 ready-made modules. You can drag them to the left of the canvas.
